Detaily titulu

Nakladatelství:	Folio, spol.s r.o.
ISBN	978-1-911498-26-1
Počet stran	208
Dostupné od	18. 7. 2017
Médium	kniha
Vazba	paperback

Žánry

Anotace

China's economic rise and influence has been one of the most significant developments in the global economy of recent times. A driving force behind this expansion has been the private entrepreneurs and companies of China, some of which have literally redefined the economic and business landscape, both inside and outside of China. Jack Ma (Ma Yun) is one such entrepreneur. Together with his company, Alibaba, Ma has become one of the giants of the Internet world and Alibaba, one of the world's largest e-commerce platforms. This book presents Ma's experiences, entrepreneurial career and the whole process of Alibaba's creation. The authors show how Ma subverted traditions and built Alibaba into a behemoth, that set a world record as the largest public stock offering ever during its IPO in New York in 2014.