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Influence Empire : The Story of Tencent and China´s Tech Ambition

413 499 Kč
Ušetříte 86 Kč
Nedostupné
Nedostupné
ZDARMA osobní odběr v knihovně
Influence Empire : The Story of Tencent and China´s Tech Ambition

Influence Empire : The Story of Tencent and China´s Tech Ambition

cze flag
413 499 Kč Ušetříte 86 Kč
Nedostupné
Nedostupné
ZDARMA osobní odběr v knihovně

Detaily titulu

Nakladatelství: Bohemian Ventures, spol. s r.o.
ISBN
Počet stran 256
Dostupné od 14. 7. 2022
Médium kniha
Vazba paperback

Žánry

Anotace

In 2017, a company known as Tencent overtook Facebook to become the world's fifth largest company. It was a watershed moment, a wake-up call for those in the West accustomed to regarding the global tech industry through the prism of Silicon Valley: Facebook, Google, Apple and Microsoft. Yet to many of the two billion-plus people who live just across the Pacific Ocean, it came as no surprise at all. Founded by the enigmatic billionaire Pony Ma, the firm that began life as a simple text-message operator invested in and created some of China's most iconic games en route to dreaming up WeChat - the Swiss Army knife super-app that combines messaging, shopping and entertainment. Through billions of dollars of global investments in marquee names from Fortnite to Tesla and a horde of start-ups, Ma's company went on to build a near-unparalleled empire of influence. In this fascinating narrative - crammed with insider interviews and exclusive details - Lulu Chen tells the story of how Tencent created the golden era of Chinese technology, and delves into key battles involving Didi, Meituan and Alibaba. It's a chronicle of critical junctures and asks just what it takes to be a successful entrepreneur in China.
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